Friday, May 4, 2012
Day 1 at SAFashion week was a bustling frenzy of swinging cameras, raging hair dryers and pretty faces waiting to be transformed for the runway.
As the little photographer that I am, I had to dodge elbows belonging to hair dressers, flying clothing rails and producers in their sweet, conservative black dresses running up and down with their flapping schedules making sure not a detail was missed.
I caught up with Jodie Enik of the Lampost agency who was getting her amazing ruby colored hair styled for the glittering after party held at one of Johannesburg's trendy roof top venues, Randlords.
I pleasantly bumped into one of my varsity class mate's, actress Hayley Owen who was one of the many celebrity faces from the m-net drama series 'The wild' that were asked to model for the opening night.
Thursday, May 3, 2012
Gideon in an interview with an online site neofundi - " Fashion is an instrument of communication, not only for the wearer but also the designer’s mindset "
Monday, April 23, 2012
Here is a little peek inside my studio walls. I could not resist buying a red lipped mirror made out of shiny red mosaic.
|Model: Cheri Steenkamp|
Wednesday, April 18, 2012
One of my latest shoots with Cheri Steenkamp who is an aspiring model and actress. This girl has an amazing look! watch this space. I will be posting more shots from this shoot.
Thursday, April 12, 2012
The ladies of the label TWO are known for their simplicity, soft and comfy fabrics that remain classic and easy to wear. I get a sense that their clothing and style fit into almost any part of your life wether it be going to work, a yoga class or even a night out. I think I relate to the TWO brand because I have a sister myself, whome I work with creatively in music and video production.
Sometimes it's all about the shoes, and at TWO's fittings there were boxes of glittering heels lining up to fit the perfect pair of feet.
One of the colour choices in the collection was a surprising mix of a neon yellow/green, that strangely reminded me of a packet of sour sweets. The bright colour either stood alone or was overlayed with a soft sheer and dark grey fabric softening the brightness, creating an interesting colour combination.
Wednesday, April 11, 2012
Friday, April 6, 2012
|Leather shorts by Eponymous|
|Leather skirts by Eponymous|
Hermanna Rush introduced feminin fabrics, neutral colour palets mixed with some striking prints and edged up with some leather from Cape town based leather specialists 'Eponymous' who were excited and happy to collaborate with Hermanna Rush.
Beautiful work !
Thursday, March 29, 2012
Sunday, March 25, 2012
|Sheldeen Cameron: Television producer|
The pin-up style will always give me a feeling of being a glamorous fem fatale. One of my closest friends Sheldeen Cameron, was the first model to pose for my pin-up and Rock-a-Billy inspired fashion project, which will become a series of carefully selected woman who have the right curves, attitude and confidence to pull off this ultra feminine and ultra sexy look.